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Profit Stream™ Design

Profit StreamTM Design is a three-day, collaborative and interactive workshop for business leaders that provides the necessary knowledge to apply the Profit StreamsTM Canvas. Participants will learn how to use the Profit StreamTM Canvas to develop sustainable and profitable software-based solutions.

The workshop combines interactive sessions, collaborative exercises and discussions with the other participants to empower you:

  • Understand and use the Profit StreamTM Canvas to develop a sustainable profitable software-based solution.

  • Categorise and evaluate pricing so that you can apply what you have learned to your own solutions.

  • Understand how to build a customer ROI model, including total cost of ownership.

  • Identify key opportunities to improve pricing and licensing.

Learning Content:

  • Customer Benefit Analysis to identify both tangible and intangible customer benefits.

  • New pricing design based on pricing strategy, structure, specifics, and guidelines.

  • A comprehensive plan for developing a customer ROI model.

  • Understanding how to communicate new prices, manage existing customers, and implement a continuous approach for sustainable pricing.

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